Packaging and Recycling

Packaging and recycling

We are constantly working to reduce the environmental impact of our packaging - without compromising on quality and product safety.


Improving packaging

Thanks to technological advances, we are continuously improving our packaging and making it more environmentally friendly at the same time. In addition to using rPET for our beverage bottles, we are constantly working to reduce packaging weight. By optimizing PET preforms and adapting blow moulding processes, we achieve weight reductions that have a positive impact on resource consumption and transport.

100%

rPET share* of all PET beverage bottles produced by Coca-Cola HBC Switzerland

60%

Average rPET content
in Swiss PET beverage bottles

Beverage bottles made from 100 % recycled PET (rPET)*

All PET bottles produced in Switzerland for Coca-Cola, Fanta, Sprite, VALSER and Mezzo Mix are made from 100% rPET* a food-grade raw material made from empty PET packaging that is collected and processed for reuse. Thanks to the closed cycle, used bottles are turned into new bottles. By reusing the material, we save energy, CO2 and resources for the benefit of the environment. Compared to new PET, the production of bottles from recycled material causes only half as many CO2 emissions.

*excluding bottle cap and label


Green-colored rPET material for the first time

Did you know that recycled PET bottles, whether green, brown or blue, are made from clear, colorless PET material? Sounds paradoxical at first, because in order to achieve a fully circular economy with 100% rPET*, new green rPET bottles would also have to be made from green PET bottles, right? That's why we introduced green-colored rPET for our VALSER sparkling bottles in 2021. For this milestone, we received the Swiss Packaging Award from the Swiss Packaging Institute (SVI) in the "Special Award for the Circular Economy" category.

After three years of intensive preparation and numerous material and color tests, we were able to expand the rPET pool with green-colored PET and thus save on clear PET. Although minimal color deviations can occur on the green bottles, we decided to accept the irregularities in the interests of sustainability and not recolor the bottles. We are proud of this innovative solution, which makes a significant contribution to achieving our sustainability target, and would like to thank our partner PET-Recycling Schweiz for their intensive cooperation on this project.


High recycling rates without obligation

PET is by far the most popular packaging material in the Swiss beverage market. The Swiss population demonstrates a very high level of collection discipline: they return over 82% of all PET bottles. This is also thanks to the commitment of  PET-Recycling Switzerland (PRS). As a founding member, Coca-Cola is committed to the collection and recycling of the beverage bottles produced in Switzerland.

>82%

of PET bottles are
recycled in Switzerland 

50%

less CO2 emissions



Marco Pauli

Recycling is a decisive factor when it comes to sustainable packaging.

Marco Pauli Packaging Manager Coca-Cola HBC Schweiz