NEWS AND STORIES

Cardboard replaces plastic: the new KeelClip™ packaging for cans

Coca-Cola HBC Switzerland now uses KeelClip™ cardboard packaging instead of plastic for its can multipacks, which will save 95 tonnes of plastic wrap per year. This is another important milestone in our commitment to reducing the amount of packaging material we use.

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We are constantly working on reducing our ecological impact and the amount of packaging we use. New technologies allow us to continuously improve and expand our pioneering role when it comes to sustainability. The introduction of the new KeelClip™ packaging represents another important milestone in this journey. 

Sustainable packaging for a world without waste

KeelClip™ is an innovative packaging solution made from cardboard and is used for cans. The light and practical cardboard solution is 100% recyclable. By using this new packaging, Coca-Cola HBC Switzerland will save 95 tonnes of plastic per year.

In addition, KeelClip™ is made using sustainable cardboard certified by the Forest Stewardship Council (FSC), ensuring environmentally and socially responsible production.


KeelClip™ packaging is in stores now

Along with Ireland, Northern Ireland and Austria, Coca-Cola HBC Switzerland is among the first European markets to introduce KeelClip™. KeelClip™ is a new innovation on the Swiss market for non-alcoholic soft drinks. With this new product, we aim to further expand our pioneering role when it comes to sustainability.

The 330-milliliter Coca-Cola multipacks (Original and Zero) are now available with the innovative KeelClip™ packaging at leading retailers, Qwell and other customers. During the next few months, the cardboard packaging solution will also be introduced for further products. 

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We are very proud to be one of the first markets in Europe to introduce the new KeelClip™ packaging. This change will eliminate a significant amount of packaging from our supply chain, which is very important for us as a company and for the environment that we operate in. 

Ilia Tomassi Country Supply Chain Manager, Coca-Cola HBC Switzerland

Find out more about our commitment to a world without waste here.


The key facts about KeelClip™ at a glance:

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KeelClip™ is a new, recyclable packaging solution for cans that replaces plastic foil with a cardboard fastener that is light and easy to use. KeelClip™ consists of a thin cover, using a minimal amount of cardboard, that can hold up to eight cans.

With this innovative and sustainable packaging solution, we want to make a lasting contribution in the area of social responsibility and further expand our pioneering role when it comes to sustainability

KeelClip™ allows us to save 95 tonnes of plastic per year. In addition, KeelClip™ is made using sustainable card certified by the Forest Stewardship Council (FSC), ensuring environmentally and socially responsible production.

Along with Ireland, Northern Ireland and Austria, Coca-Cola HBC Switzerland is among the first European markets to introduce KeelClip™. The 330-milliliter Coca-Cola multipacks (Original and Zero) are now available with the new packaging solution at leading retailers, Qwell and other customers.