Everyone knows Coca‑Cola, but few people are aware of the many things the company achieves behind the scenes. Coca‑Cola is proud to be “Made in Switzerland” and is committed to Switzerland as a production location. The company’s second sustainability report clearly demonstrates how seriously it takes its responsibility as a business partner, employer and active member of society. Here are a few examples of how Coca‑Cola contributes to sustainable development in Switzerland.
Sustainability is a top priority
Sustainability applies to all areas of the business. That’s why the CSR Council has been the central organising body for all issues regarding sustainability since 2012. This committee brings together the entire management team as well as representatives from the upper levels of management to consider questions such as: What opportunities and challenges do we face? Have our targets been reached? What are our goals for the future?
The right refreshment to satisfy any need
We offer a calorie-free or low-calorie alternative to all our sugared soft drinks to provide consumers with refreshment and help them keep their weight in check. Nowadays, four out of every ten drinks sold are from the water or reduced-calorie ranges. Since 2009 we have reduced the calorie content (per 100 ml) of our entire range of beverages by 7 %.
Be active – feel good
Football has a long tradition at our company. Alongside large-scale international events, Coca‑Cola is also committed to Switzerland’s up-and-coming local footballers. The Coca‑Cola Junior League celebrated its ten-year anniversary in 2013. Around 7,000 talented young footballers battle it out every year in around 5,500 matches to achieve sporting success and a chance to play in the finals. All activities supported by Coca‑Cola Switzerland as part of our effort to encourage an active lifestyle and more exercise in everyday life can be found at get-active.ch.
Switzerland’s secret recipe
Coca‑Cola’s ongoing success story can be attributed to the many individual achievements, both big and small, of the people behind the brand. That’s why the company invests so much in the skills, engagement, health and potential of its roughly 1,000 employees. This is demonstrated by the fact that in 2013, 75% of all vacant management positions were filled internally.
Water, the core element
In 2013, the three bottling plants filled around 406 million litres of drinking water into bottles and other containers. Roughly the same amount as in 2012 – with one major difference. In 2013, we used 4% less water. As a result, the water ratio was reduced to its lowest ever recorded level: 1.83 litres of water per 1 litre of beverage.
Packaging successfully slimmed down
In 2012, the glass bottles used for Valser Naturelle, Silence and Classic didn’t get bigger, they got better. The redesigned bottles require less glass and weigh around a third less than their predecessors. This meant that in total, 5,492 fewer tons of glass were transported by rail and truck.
Virgin vs. used
Together with various suppliers, Coca‑Cola evaluated the composition of its bottles in 2012 by asking: where can we use recycled PET instead of virgin PET? As a result, the proportion of recycled material used to produce the extremely widely distributed Contour-PET bottles (0.5 litres) was increased from 30% to 50% across the entire Coca‑Cola range. Over the past two years such evaluations have increased the average proportion of recycled materials in all bottles from around 22% to almost 29%.
These are just a few figures and examples that demonstrate our extensive sustainability strategy. A more detailed account of Coca‑Cola’s commitment can be found in the Sustainability Report 2012/13 at coca-colahellenic.ch/csr. A short booklet highlighting our main achievements is also available for interested parties with less time on their hands. The Coca‑Cola HBC Group has also just published its 2013 integrated report. Entitled “The Best is Yet to Come”, the report presents the 2013 strategy and business performance using a series of financial, economic, social and ecological indicators. As one of the largest bottlers in The Coca‑Cola Company, the Group has incorporated sustainability into every area of business over the last 10 years. It is one of the world’s top 3 drinks companies. “Integrated reporting shows how our company thinks and how it does business”, says Dimitris Lois, CEO of Coca‑Cola HBC. “This approach allows us to discuss the essential questions relating to the company and local communities, and to demonstrate how we generate results for our shareholders and the whole of society.” The report is available to download at www.coca-colahellenic.com/investorrelations/annualreports.
Ada Luder, Senior External Communications Specialist
Telephone +41 44 835 97 64, firstname.lastname@example.org
Coca‑Cola HBC in Switzerland
Since 1936, Coca‑Cola has been making products for Swiss consumers on their home ground - in Bolligen (BE), Dietlikon/Brüttisellen (ZH) and Vals (GR) - and in doing so employs more than 1,000 people in Switzerland. 90% of the beverages sold by Coca‑Cola in Switzerland are made in Switzer-land. 95% of the ingredients that go into manufacturing the beverages are sourced from Swiss suppliers. Coca‑Cola HBC Switzerland is the leading manufacturer of alcohol-free beverages in Switzerland. Together with more than 50,000 partners in the gastronomy and retail sectors, the company refreshes Switzerland with around 500 million litres of beverage each year. The product portfolio in-cludes 23 brands, such as Coca‑Cola, Fanta, Sprite, Nestea, Valser, Powerade and Monster. Coca‑Cola also aims to set the tone in matters of sustain-ability: the company is engaged in countless efforts to protect the environment, assumes social responsibility as a major employer and promotes a healthy, active lifestyle. Coca‑Cola HBC Switzerland Ltd. is a subsidiary of Coca‑Cola HBC Ltd. For more information please visit http://www.coca-colahellenic.ch
The Coca‑Cola HBC Group
The Coca‑Cola HBC Group refreshes 581 million people in 28 countries, making it the world‘s second largest bottler of products made by The Coca‑Cola Company. The company offers a variety of alcohol-free beverages, encompassing soft drinks, juices, water, sports drinks, energy drinks, tea and coffee. The head office is in Steinhausen (Zug) and the Group has a premium listing on the London Stock Exchange (LSE: CCH). Coca‑Cola HBC is also listed on the Dow Jones Sustainability Index and the FTSE4Good Index.
For more information please visit http://www.coca-colahellenic.com